Ferrari tries to commit suicide.

[T. A. Gardner]

Ferrari came out with their latest, an EV SUV, the Luce. It's bombing so bad on the market that Ferrari has lost 6% of its stock value, the cars are going almost totally unsold, and the whole design is a laughing stock among exotic car aficionados.

https://www.autoevolution.com/news/luce-the-anatomy-of-ferrari-s-biggest-design-misfire-in-history-270528.html

Ferrari unveils its Luce EV, and its reception has been a disaster

Ferrari unveiled its Luce EV over the weekend, and so far, its reception has been an absolute disaster, gathering negative reactions from a wide variety of people, including former executives. The stock even took a hit on its first day of trading following the unveiling, dropping over 7 percent...

www.teslarati.com

Ferrari Luce backlash explained: why the electric Ferrari is facing criticism

Ferrari’s first fully electric car, the Luce, has sparked fierce criticism over its design, identity, and break from Maranello tradition, with fans and prominent voices questioning the future of the Prancing Horse.

scuderiafans.com

Other exotica car manufacturers who went the EV route are, likewise, finding out their market doesn't want the damned things. Jaguar and Lotus have both walked back going into EV's after their attempts failed disasterously.

 

[Hawkeye10]

The West can generally no longer compete with China.

 

[Kurmugeon]

It is kinda like the rate of taxes paid by the 1% people... it is interesting, but not really important to the common American.

They might be forced to pay 70% taxes, but I don't care, the excessive spending of the Government has them charging me, the common working man, 40% taxes, which is enough to destroy my life.

For the 1%ers, the 30% they are left with, is more than 200 Common Working people's combined wages, and they'll be fine.

Cut Government Spending, Deport ALL of the Illegals, Stamp Out the Fraud, and get rid of the Somali's!


-

 

[Into the Night]

Ferrari came out with their latest, an EV SUV, the Luce. It's bombing so bad on the market that Ferrari has lost 6% of its stock value, the cars are going almost totally unsold, and the whole design is a laughing stock among exotic car aficionados.

https://www.autoevolution.com/news/luce-the-anatomy-of-ferrari-s-biggest-design-misfire-in-history-270528.html

Ferrari unveils its Luce EV, and its reception has been a disaster

Ferrari unveiled its Luce EV over the weekend, and so far, its reception has been an absolute disaster, gathering negative reactions from a wide variety of people, including former executives. The stock even took a hit on its first day of trading following the unveiling, dropping over 7 percent...

www.teslarati.com

Ferrari Luce backlash explained: why the electric Ferrari is facing criticism

Ferrari’s first fully electric car, the Luce, has sparked fierce criticism over its design, identity, and break from Maranello tradition, with fans and prominent voices questioning the future of the Prancing Horse.

scuderiafans.com

Other exotica car manufacturers who went the EV route are, likewise, finding out their market doesn't want the damned things. Jaguar and Lotus have both walked back going into EV's after their attempts failed disasterously.

Just goes to show how far stupid leftist thinking can go.

We'll see how long THIS lasts!

 

[Into the Night]

The West can generally no longer compete with China.

Quite the reverse, Chicom.

 

[Nordberg]

A 600,000 dollar price tag has to be a factor.

 

[Hawkeye10]

A 600,000 dollar price tag has to be a factor.

Nearly ten times what the same quality designed and built by the Chinese costs is I was told, though it might not be quite that bad.

 

[Crepitus]

Ferrari came out with their latest, an EV SUV, the Luce. It's bombing so bad on the market that Ferrari has lost 6% of its stock value, the cars are going almost totally unsold, and the whole design is a laughing stock among exotic car aficionados.

https://www.autoevolution.com/news/luce-the-anatomy-of-ferrari-s-biggest-design-misfire-in-history-270528.html

Ferrari unveils its Luce EV, and its reception has been a disaster

Ferrari unveiled its Luce EV over the weekend, and so far, its reception has been an absolute disaster, gathering negative reactions from a wide variety of people, including former executives. The stock even took a hit on its first day of trading following the unveiling, dropping over 7 percent...

www.teslarati.com

Ferrari Luce backlash explained: why the electric Ferrari is facing criticism

Ferrari’s first fully electric car, the Luce, has sparked fierce criticism over its design, identity, and break from Maranello tradition, with fans and prominent voices questioning the future of the Prancing Horse.

scuderiafans.com

Other exotica car manufacturers who went the EV route are, likewise, finding out their market doesn't want the damned things. Jaguar and Lotus have both walked back going into EV's after their attempts failed disasterously.

Ferrari CEO Benedetto Vigna says the $640,000 Ferrari Luce—the brand's first fully electric model—is actively "clocking up orders" from both new and existing customers. Order books currently extend toward late 2027

 

[Libhater]

The West can generally no longer compete with China.

Oh no, the West is thriving under Trump and China's economy is in doomsday mode, thanks in large part to Trump with his tariffs etc. Remember, America is the HOTTEST nation on earth, and I don't mean Hot as in climate change nonsense. Without the straight of Whore-Moose open, China is suffering big time without them able to get their oil from the straight.

 

[T. A. Gardner]

This is a factory making classic car parts in China. What do you notice about it?

 

[countryboy]

This is a factory making classic car parts in China. What do you notice about it?

Good old fashioned Chinese propaganda.

 

[T. A. Gardner]

Good old fashioned Chinese propaganda.

No, it's not. You aren't paying attention to details. There's reasons in that video that that factory can do that in China but not in the US or West.

 

[QP!]

Ferrari came out with their latest, an EV SUV, the Luce. It's bombing so bad on the market that Ferrari has lost 6% of its stock value, the cars are going almost totally unsold, and the whole design is a laughing stock among exotic car aficionados.

https://www.autoevolution.com/news/luce-the-anatomy-of-ferrari-s-biggest-design-misfire-in-history-270528.html

Ferrari unveils its Luce EV, and its reception has been a disaster

Ferrari unveiled its Luce EV over the weekend, and so far, its reception has been an absolute disaster, gathering negative reactions from a wide variety of people, including former executives. The stock even took a hit on its first day of trading following the unveiling, dropping over 7 percent...

www.teslarati.com

Ferrari Luce backlash explained: why the electric Ferrari is facing criticism

Ferrari’s first fully electric car, the Luce, has sparked fierce criticism over its design, identity, and break from Maranello tradition, with fans and prominent voices questioning the future of the Prancing Horse.

scuderiafans.com

Other exotica car manufacturers who went the EV route are, likewise, finding out their market doesn't want the damned things. Jaguar and Lotus have both walked back going into EV's after their attempts failed disasterously.

Maserati Ghibli​

When Maserati launched the Ghibli in 2013, the Italian automaker had its sights on the BMW 5 Series - the widely regarded leader of the executive saloon segment. Marketed as an Italian masterpiece, it fell short due to quality issues. The car’s overall execution damaged Maserati’s appeal as an exotic automaker, driven by complaints about cheap interior materials, creaky plastics and subpar leather that did more harm than good. Electrical issues were also running rampant, and more than 10,000 units were recalled for issues like fuel line leaks, accelerator pedal not releasing, and suspension failure - to mention a few.

Maserati introduced a raft of updates and improvements to the Ghibli in 2018, but the damage was already caused.

Bentley Bentayga​

Bentley flipped the script on its products in 2016 when it launched the Bentayga - its first SUV. Priced from a heady $200,000, it was squarely aimed at affluent buyers seeking that extra dose of exclusivity. However, as much as Bentley is praised for its handcrafted vehicles, early models nearly ruined the brand’s almost-blemish-free reputation. Electrical glitches, malfunctioning infotainment screens, and erratic climate controls were among the complaints, as well as poor fit-and-finish like dashboard rattles and misaligned panels.

This misstep almost cost Bentley its flawless image, forcing the British brand to invest heavily in its quality control.

Mercedes-Benz X-Class​

It might not be in good taste to say it straight, but the Mercedes-Benz X-Class was a laughable exercise on many fronts. Unveiled in Cape Town, South Africa, in 2017, Merc leaned over the table to its partners at Nissan to use the Navara platform as a basis for its own pickup. What was supposed to be a cost-saving move via the Renault-Nissan alliance, of which Daimler, Mercedes-Benz’s parent company, was part, ended up being an example of what not to do. The X-Class was a rebadged Navara with minimal upgrades. Consumers didn’t buy into the idea, especially because it demanded a $20,000 premium over the pickup truck it’s based on.


In 2018, Merc sold 16,700 units globally, dropping to 15,300 in 2019. By May 2020, production had ceased and plans to produce the X-Class in South Africa, where the C-Class is built for local (South African) and export markets, came to a crushing halt. The X-Class exposed Mercedes-Benz’s inability to produce a true luxury pickup, and is a prime example of badge engineering gone wrong.

 

[QP!]

^^^ Clear proof the ICE segment is a failure with no demand based on the logic Terry is using.

 

[Crepitus]

Oh no, the West is thriving under Trump and China's economy is in doomsday mode, thanks in large part to Trump with his tariffs etc. Remember, America is the HOTTEST nation on earth, and I don't mean Hot as in climate change nonsense. Without the straight of Whore-Moose open, China is suffering big time without them able to get their oil from the straight.

It's hilarious that you think that. Kinda tragic too, but that's comedy for ya!

 

[T. A. Gardner]

Maserati Ghibli​

When Maserati launched the Ghibli in 2013, the Italian automaker had its sights on the BMW 5 Series - the widely regarded leader of the executive saloon segment. Marketed as an Italian masterpiece, it fell short due to quality issues. The car’s overall execution damaged Maserati’s appeal as an exotic automaker, driven by complaints about cheap interior materials, creaky plastics and subpar leather that did more harm than good. Electrical issues were also running rampant, and more than 10,000 units were recalled for issues like fuel line leaks, accelerator pedal not releasing, and suspension failure - to mention a few.

Maserati introduced a raft of updates and improvements to the Ghibli in 2018, but the damage was already caused.

Bentley Bentayga​

Bentley flipped the script on its products in 2016 when it launched the Bentayga - its first SUV. Priced from a heady $200,000, it was squarely aimed at affluent buyers seeking that extra dose of exclusivity. However, as much as Bentley is praised for its handcrafted vehicles, early models nearly ruined the brand’s almost-blemish-free reputation. Electrical glitches, malfunctioning infotainment screens, and erratic climate controls were among the complaints, as well as poor fit-and-finish like dashboard rattles and misaligned panels.

This misstep almost cost Bentley its flawless image, forcing the British brand to invest heavily in its quality control.

Mercedes-Benz X-Class​

It might not be in good taste to say it straight, but the Mercedes-Benz X-Class was a laughable exercise on many fronts. Unveiled in Cape Town, South Africa, in 2017, Merc leaned over the table to its partners at Nissan to use the Navara platform as a basis for its own pickup. What was supposed to be a cost-saving move via the Renault-Nissan alliance, of which Daimler, Mercedes-Benz’s parent company, was part, ended up being an example of what not to do. The X-Class was a rebadged Navara with minimal upgrades. Consumers didn’t buy into the idea, especially because it demanded a $20,000 premium over the pickup truck it’s based on.


In 2018, Merc sold 16,700 units globally, dropping to 15,300 in 2019. By May 2020, production had ceased and plans to produce the X-Class in South Africa, where the C-Class is built for local (South African) and export markets, came to a crushing halt. The X-Class exposed Mercedes-Benz’s inability to produce a true luxury pickup, and is a prime example of badge engineering gone wrong.

Apples to sledgehammers.

Those vehicles sold poorly because they didn't fit the manufacturer's known profile to known buyers, and the vehicles themselves were quickly known to be dogs both in performance and reliability. For example, why the fuck would anyone pay $85,000 for a POS Mercedes small pickup truck when you could get a top-of-the-line Toyota or Nissan that was infinitely more reliable for about $45,000?

Bentley and Maserati screwed the pooch with poor reliability, particularly Maserati.

 

[QP!]

Apples to sledgehammers.

Those vehicles sold poorly because they didn't fit the manufacturer's known profile to known buyers, and the vehicles themselves were quickly known to be dogs both in performance and reliability. For example, why the fuck would anyone pay $85,000 for a POS Mercedes small pickup truck when you could get a top-of-the-line Toyota or Nissan that was infinitely more reliable for about $45,000?

Bentley and Maserati screwed the pooch with poor reliability, particularly Maserati.

Apples to sledgehammers.

That Ferrari sold poorly because it did not fit the manufacturers known profile to known buyers.

You are very bad at this.

Do you want me to give you more 'Failures' of ICE launches in luxury brands as i had about 20 more big ones i could have cited.

 

[<°(((=<]

I doubt the OP is a Ferrari customer.

 

[Jack Grealish]

If China didn't produce cars at all, people would see cars as a very high-end product. If China produced only a small number of cars, people would think cars made in China are low-end, while cars made anywhere else are still high-end. But if China produces a huge number of cars, people will start to think that cars themselves aren't really a high-end product. And that will put enormous pressure on every top European car brand, including Ferrari.

 

[countryboy]

No, it's not. You aren't paying attention to details. There's reasons in that video that that factory can do that in China but not in the US or West.

Lol